DIGITAL MARKETING RESOURCES

The online world can often be a confusing place, so these digital marketing resources are meant to cut through the noise and provide you with useful tips and strategies that you can use right away for your business.

10 Types of Effective Instagram Captions (with Examples + Tips!)

March 25, 2020

It’s a known fact that there is an art to writing effective captions for Instagram. It’s a talent, even! Coming up with the visual is sometimes hard enough, and THEN you have to think about what to say to accompany it. Some entrepreneurs and brands…

Read More...

Linkin.bio vs. Linktree: Which Instagram Profile Link Tool Should You Use?

November 20, 2019

The top question I get asked when I teach on Instagram marketing is Later vs. Planoly – which planning tool should I use? My blog on that is now officially the top-visited blog on my site! The second most frequent question? What link-in-bio tool should…

Read More...

10 Lessons I Learned from Interviewing an Instagram Employee

September 18, 2019

I recently got to interview someone from Instagram while speaking at Megaphone Summit in Arkansas. Yes, a real.live.breathing Instagram employee! To say I was over the moon would be an understatement. You see, I have a love affair with Instagram. I know it’s really easy…

Read More...

25 Best Apps for Instagram Content Creation

July 31, 2019

There are endless opportunities for creating great visual content for Instagram. From videos to carousels, boomerangs to Stories, you can truly get creative with content creation for every part of the platform. I’ve compiled a list of the 25 best Instagram content creation apps that…

Read More...

Watch my “Instagram Marketing with Intention” Keynote Speech

July 2, 2019

I was recently invited to deliver the keynote at Kalamazoo Social Media Week. My topic: Instagram Marketing with Intention. I discussed the absolute power that Instagram holds for brands, the dark side of the platform, how to use it with intention, and my 6-step strategic…

Read More...
instagram myths vs reality

10 Instagram Myths vs. Reality: Marketing Rumors Busted!

May 22, 2019

Over the past 2 years, I have been traveling the country to teach people how to develop an effective Instagram marketing strategy. I’ve been lucky enough to connect with thousands of people during that journey, and have spoken individually with hundreds of them. Through it…

Read More...

Later vs. Planoly: Which Tool Should You Use to Plan your Instagram?

January 29, 2019

I always keep my eye out for the best tools to streamline business operations and marketing strategies – both for myself and for my clients. Finding the right tool can simplify complicated processes, keep you strategic and intentional, and help you bring your purpose to…

Read More...

Instagram Marketing 101: A Definition with Context

January 9, 2019

Instagram has officially taken over the world. It seems like everywhere you look, you see people ‘doing it for the gram,’ museums popping up in every city designed to give you a backdrop for the perfect selfie, and all kinds of businesses are looking to…

Read More...