There are endless opportunities for creating great visual content for Instagram. From videos to carousels, boomerangs to Stories, you can truly get creative with content creation for every part of the platform. I’ve compiled a list of the 25 best Instagram content creation apps that I have either tested myself, use on a daily basis,…

I was recently invited to deliver the keynote at Kalamazoo Social Media Week. My topic: Instagram Marketing with Intention. I discussed the absolute power that Instagram holds for brands, the dark side of the platform, how to use it with intention, and my 6-step strategic framework for pulling together an effective Instagram account. I’ve pulled…

It makes me so darn happy to be able to share this interview with you all. Sophie Bujold, founder of Cliqueworthy, joined me for an illuminating discussion about building a community online. I hired Sophie last year to help me grow and shift my business, and that has been the best decision I’ve ever made…

 The next guest in my Purpose-Driven Entrepreneur Interview Series is career and life coach, Karen Ozeri. Karen’s decision to leave her “successful” corporate career in New York City is what ultimately led her to become the purpose-driven career and life coach she is today. And she uses her purpose to help guide others along…

Over the past 2 years, I have been traveling the country to teach people how to develop an effective Instagram marketing strategy. I’ve been lucky enough to connect with thousands of people during that journey, and have spoken individually with hundreds of them. Through it all, I’ve noticed the same questions crop up over and…

If there’s one thing that has propelled my business growth forward, it would be processes. I am a self-proclaimed process QUEEN, and proud of it! For nearly every aspect my business, I’ve created a step-by-step process that takes the guessing out of what comes next, freeing up my mental energy so I can stay creative.…

The next guest in my Purpose-Driven Entrepreneur Interview Series is Marisa Morrison, founder of The Neon Tea Party, a crafting education business. Based in New York City. Through The Neon Tea Party, Marisa is on a mission to make crafting cool and help others explore their creativity through colorful, globally-inspired crafts via TNTP’s online courses,…

It’s no secret that I love using the Instagram scheduling tool, Later, to plan my Instagram feed. Its intuitive interface and design make it simple to use, and its superior media organization tools mean I never have to waste time searching for that one image. In fact, of all the Instagram planning tools I’ve tested…

For the second installment of my Purpose-Driven Entrepreneur Interview Series, I chatted with Connie Solera of Dirty Footprints Studio. Connie is an artist, a teacher, and a writer. And she also happens to be one of my longest clients! To me, Connie perfectly embodies what it means to be a purpose-driven entrepreneur. She draws inspiration…